A new ProWine report by Professor Simone Loose of Geisenheim University has found that exporters see Japan as a key market, thanks to its appreciation for quality and readiness to pay premium prices.
Annually, the ProWein Business Report spotlights the wine industry's paramount issues. A unanimous consensus emerges on rising costs as the primary challenge. However, opinions diverge on strategies to counteract consumption decline. Alexandra Wrann reports.
The terms New World and Old World have been used for decades to distinguish between countries of origin. M.Sc. Melissa Lohmeyer, Prof. Dr Gergely Szolnoki and Prof. Dr Siegfried Pöchtrager ask if these terms are still meaningful.
Warning labels, advertising bans and price changes could upend the European wine industry. Frederik Nikolai Schulz and Jon Hanf from Hochschule Geisenheim University report on current developments in European alcohol policy.
Not only is the US the world’s biggest wine market by value, but few countries can offer the variety of wines, regions and styles available to American consumers.
A consumer survey done by Hochschule Geisenheim University shows that wine-interested consumers in Germany expect transparency around ingredients. Prof. Dr Simone Loose presents the findings.
Energy costs, supply chain issues and the economic crisis - these are the topics that are of the greatest concern to the wine industry in 2022 and 2023. This is the conclusion of the ProWein Business Report, for which Geisenheim University surveyed a total of 2,500 industry representatives from 47 countries in November 2022.
Niederösterreich, Austria’s largest wine-growing area, consists of eight independent quality regions designated as DACs, or Districtus Austriae Controllatus. They stretch in close proximity to one another, often taking their names from their own distinctive landscapes.
