As the algorithms change, keeping up with social media is becoming more and more stressful. Felicity Carter asks the experts how to navigate the changes.

Reading time: 7m 30s

The tragic deaths of two Chinese online influencers after drinking large quantities of baijiu spirit may seem to have little relevance to the wine industry, but this should not be taken for granted.

Reading time: 2m

The French judiciary has forced the Meta Group (Instagram, Facebook) to delete content from influencers who posted "unauthorised advertisements" for alcoholic drinks. As the newspapers Le Figaro and Sud-Ouest and the TV station BFM and Drinks Business reported, the 20 influencers fell foul of laws originally passed in 1991.

Reading time: 2m 

American communications professionals were out in force at Wine2Wine in Verona and they shared their insights into how the media works. Felicity Carter reports.

Reading time: 6m 20s

In a rare interview, Matthew Horkey tells us what skills you need to be successful, how he engages with the platform and why wine is the next big thing on YouTube.

Reading time: 16m

In recent years, traditional wine critics have been increasingly supplanted by young influencers on Instagram and YouTube. Freshly returned from a 'Sommelier Bootcamp'  Robert Joseph wonders if that new breed of communicators might be about to face a challenge of their own.

Reading time: 4m 45s

Instagrammers and influencers are supplanting traditional wine critics. Robert Joseph suggests that this is less of a novelty than some might suppose.

Reading time: 3m 15s

Jeff Siegel sets out to discover who really influences what consumers buy in the massive US wine market. Here are his findings.