Devil's Advocate - People Enjoy Wine More in Restaurants. Are you Really Surprised?

The wine industry focuses a lot of attention on the way wine performs in blind tastings and less on the way it is perceived by the people who actually drink it - and why. Top researchers are conducting studies but Robert Joseph impudently wonders if they are asking the right questions.

Reading time: 4m 45s

Devil’s Advocate – How does Luxury Wine Differ from Luxury Lingerie and Ice Cream?

Robert Joseph wonders whether the way luxury underwear and chocolates are defined might be usefully applied to wine.

Reading time: 5m

Devil's Advocate - Defending Michel Rolland's Five-Nation Wine Blend

Michel Rolland has announced the launch of a super-premium wine called Pangaea - the result of blending Bordeaux varieties from 5 countries. Robert Joseph, who previously embraced Penfolds’ French-Californian blend, defends the concept.

RT: 3m 30s

Devil's Advocate: Kylie Minogue, King Charles lll and the Lure of Celebrity Wines

Kylie Minogue has sold 8m bottles of wine & cocktails. Bollinger has a royal warrant, indicating it has been supplying its Champagne to British Kings & Queens for over 150yrs. Robert Joseph considers the enduring appeal of producing for celebrities.

Devil's Advocate: Match Competitors' Prices - or Take the High Ground?

Robert Joseph makes the case for taking the high ground, whether you're a 13th-century monarch or a 21st-century brand owner.

Reading time: 3m 15s

Devil's Advocate: Why is a Wine or Spirit Brand Like a Mediaeval Castle?

Robert Joseph makes the case for taking the high ground, whether you're a 13th-century monarch or a 21st-century brand owner.

Reading time: 3m 15s

Devil's Advocate - Personal Memories of ProWein and its Competitors

Robert Joseph looks back across four decades of wine fairs, and at the quiet ascendence of ProWein after a late start.

Reading time: 4m 45s

Devil’s Advocate: What We Could All Learn From ChatGPT

Robert Joseph thinks about thinking.

Reading time: 3m 20s

Devil's Advocate - Sommeliers are now the Trendsetters of the Drinks World

Fresh from his experience at the 2023 ASI Meilleur Sommelier du Monde, Robert Joseph suggests that wine service professionals now know more about the drinks industry as a whole than almost anybody else.

Reading time: 4m 15s