In terms of value, the USA - the world's largest wine market - holds the top position despite experiencing losses. Germany is now the most important market by volume, replacing the USA, where France suffered a painful drop in volume.
The volume exported to Germany fell more sharply than the value, with the average price per liter at around €4.87, slightly higher than the previous year's figure of €4.55.
Champagne, long considered the export engine of the Grande Nation, is now also facing losses, particularly in terms of volume, while the value remains nearly stable. Only the category of wines without an indication of origin or grape variety was able to develop positively in terms of value: The export result here rose by almost 7%.
Difficult market environment.
"In a difficult market environment, we were able to secure and maintain our market position and our role as market leader in the French category. Despite the loss of sales in the French category (-11.4 %, according to Circana LEH >200 m²), our brands Grand Sud, JP. Chenet - where we are the market leader in the small bottle segment - and Filou are performing significantly better than the market as a whole.
With our strong brands, our concepts in the future segment of dealcoholized wines and our expertise in the Crémant segment, we believe we have the right recipes to secure good earnings for our partners in the future."
Francis Dieudonné,
Les Grands Chais de France
