Amazon’s lack of focus on the wine sector has made the platform an attractive option for German distributors who have learned how to exploit it. Felix Bodmann explains.
Although the pandemic gave a boost to online wine sales, online retailers have to work harder now. But, says Sarah Phillips McCartan, there are big rewards to be found online for those who get it right.
The Swedish Supreme Court has ruled that online marketing and sales of wine from abroad may now be allowed as a private import, even if a Swedish parent company is involved in the administration of the company. Anja Zimmer takes a look at the background.
Corona gave online retail a fat boom. With the return to more normality, the boom also slowed down. However, a decline of e-commerce is not to be expected.
Thanks to the pandemic, many wineries finally embraced the digital world. Felicity Carter looks at Commerce7, one of the wine-focused digital offerings that flourished.
Winc, the much lauded 11-year old online business that went public last year, has collapsed, despite $54.2m from venture capital investors including Bessemer Venture Partners, Shining Capital and Crosscut Ventures. Sherry-Lehmann, the 88-year-old Manhattan store faces a $3m unpaid tax bill and rumours of possible closure.
The South Korean wine market is showing impressive growth. Behavioural shifts that evolved during the global pandemic, such as drinking at home, ordering and studying wine online, are becoming more widespread. New categories like natural, orange, biodynamic and lower alcohol wine are spiking consumer interest, and the demand for wine education is surging. The increasing popularity of wine amongst younger drinkers indicates additional growth opportunities for brand owners and producers. Louise Hurren reports.
Austria was the first country in the world to cultivate a farm according to organic principles. In the century since, the commitment to nature has only become stronger.