MEININGER'S INTERNATIONAL and our German sister magazine WEINWIRTSCHAFT have chosen "Wine Goes Tech" as the theme for the next Meininger's Wine Conference. Across a range of talks and presentations, we will be looking at the opportunities and challenges that technology in its various forms now offers the wine business.
The Italian Trade Agency (ITA) has launched "Smart 365", a dedicated B2B online platform aimed at enhancing and simplifying international business interactions within the Italian wine sector.
Like wines, wine drinkers come in many forms, shapes and sizes. And just as it would make no sense to sell every kind of wine in the same places and in the same ways, effective producers understand how to channel their messaging appropriately toward the people who are most likely to be receptive to it.
Amazon’s lack of focus on the wine sector has made the platform an attractive option for German distributors who have learned how to exploit it. Felix Bodmann explains.
From velvety and juicy to fascinatingly complex: Thanks to a predominantly cool climate and many autochthonous grape varieties, red wines from Burgenland and Lower Austria are increasingly moving into the international spotlight.
