Switzerland is the dream sales market for many producers, as the Swiss with their purchasing power pay significantly more francs per bottle than consumers elsewhere. An overview of the market.
Would-be wine exporters have always focused their attention on the long-established UK and excitingly dynamic US markets, but, as Felix Bodmann reveals, Germany deserves to be taken very seriously – provided you know who to talk to.
Canada’s second largest province after Ontario, Québec is a wine market unlike any other in North America. The continent’s only region with a French-speaking majority, it boasts the highest per capita wine consumption at 24 litres according to a USDA 2021 report. Michaela Morris tells us more about the peculiarities of the market.
Austria has long secured its niche as a prime origin for unique world-class wines. The tiny country is responsible for only one percent of global wine production, but sets benchmarks with innovative concepts. Julia Sevenich reveals the people behind the industry.
Finland is a beer drinking country where craft ales are currently booming. Nearly half - 47% - of all alcohol consumed is beer, compared to just 19% for wine. But wine is fighting for its place. Petri Pellinen reports.
The wine industry of the Cape has had an even more turbulent time during the pandemic than most of its counterparts elsewhere. James Lawrence reports on how it is fighting back, and key players in its industry.
Despite the impact of Covid 19, this giant South American market has recorded the highest growth over the last year. Marcelo Capello, Brazil's leading wine commentator provides insights into the people who make this happen.
Spain's dynamic region in the northeast is best known for cava. But Catalunya also stands for high-quality still wine and a lively wine scene. James Lawrence knows the area.
Nowadays, there is no business without good marketing. But trying to find the right match for a specific product might not be so easy. We provide assistance: Roger Morris put together a list of the best PR agencies for the US market.
In times of social media and influencers the work of PR agencies becomes even more important. James Lawrence took a closer look on the companies in the UK.
It’s got a wine-growing history that dates back to the Roman world. It’s got more than 220 authorised grape varieties over 55,000 hectares of vineyards, and it’s one of the most exciting wine-growing countries in Europe.